At the Heart of the Community: The Story of Brightway, The Starritt Family Agency

At the Heart of the Community: The Story of Brightway, The Starritt Family Agency

In the realm of business, where transactions often overshadow connections, a heartwarming narrative unfolds, highlighting the profound impact of community and human interaction. This is the story of Brightway Insurance, The Starritt Family Agency, the proud recipients of the Best of Florida Regional Award for 2023, an honor bestowed by GuidetoFlorida.com. This recognition isn't merely an addition to their accolades; it's a reflection of community trust and the enduring human relationships at the core of their entrepreneurial journey.


The charm of the Best of Florida Regional Awards is their foundation in the people’s voice — it's the customers themselves who cast their votes. This method of selection isn't about corporate achievements; it's a resonance of the company's relationship with its community and a mirror of the trust it has established.


At the heart of Brightway, The Starritt Family Agency are Robin and Jason Starritt. Robin's Floridian heritage gives her an intuitive understanding of the region's multifaceted insurance requirements, backed by her extensive 30-year background in customer service. Together with Jason, a dedicated U.S. Army veteran, they have created a business mosaic that focuses intensely on exceptional customer service.


"Being part of Brightway is more than managing policies and premiums," Robin reflects, her tone revealing the satisfaction derived from meaningful customer interactions. "It's about being a reliable presence, offering reassurance during uncertainties, and creating a community of care. This award is our community reaching out to us, and we're deeply moved by their gesture."


Life for the Starritts is a lively tapestry of family moments. With their children, a grandchild, and a boisterous pack of five dogs, their home is a hub of warmth and activity. Their downtime is peppered with the excitement of soccer games, the adventures of travel, and the comfort of quality family time — all rejuvenating them to serve their community with renewed enthusiasm.


The Starritt Family Agency stands out with its plethora of insurance partnerships, offering an array of choices to their clients. "We engage, empathize, and then use our insurance know-how to develop a plan that's not just comprehensive but also deeply personal. It's beyond business; it's a pledge," adds Robin.


Their commitment doesn't clock out. The Starritts are on a heartfelt mission to effect positive change, not just within their neighborhood but on a larger, more impactful scale. Their business philosophy is straightforward yet impactful: safeguarding futures, one tailor-made insurance policy at a time.


The 2023 Best of Florida Regional Award is more than a trophy. It's a community's embrace for a business that's seamlessly blended empathy with entrepreneurship. A salute to Brightway, The Starritt Family Agency — a luminous exemplar of American entrepreneurial spirit, driven by family values, community service, and an unwavering dedication to making a difference, one policy, one person, one story at a time.