About the Guide to Florida


Who are the people behind The Guide to Florida and The Best of Florida? For all the business leaders out there, we here at StoryRoad are an award-winning communications firm. Our specialty is integrated media and full-service content marketing, but our passion is the entrepreneurial spirit we see in the businesses we celebrate. 

“Doing well, striving to succeed is something we all have in common,” says David Greer, Founder and Publisher of Guide to Florida. “I feel that what we’re doing is really important to the health and well-being of the community, illuminating the good stories and salt of the earth people who are working hard every day.”

The Best of Florida is an accolade that seeks to celebrate businesses for creating high quality products and providing high quality services to their communities. We’re part of your business’s road to recognition and we prioritize the importance of seeing the positive. With a deep understanding of development and media planning, we are a resource brimming with optimism and expertise. We know how to deliver the most effective approaches to marketing collateral. We manage the complexities of promoting your business, so you can focus on the aspects that are most important to you! 

StoryRoad’s mission is to provide marketing and publishing services to businesses, big and small. We create videos, podcasts and digital content. We reach thousands through our email newsletters and our guidebooks. From print management to media marketing, and every creative avenue in between, we are a business for businesses. That might sound confusing, but to make it simple: StoryRoad seeks to tell your story and to tell it well. 

 Founded in Georgia in 1996, our business has now expanded throughout the southeast and beyond. Founder David Greer saw the need to champion the stories of businesses and people in the community, creating a company that is a building block for exactly that. StoryRoad was created to nurture success, kindness and goodwill. We have served businesses in everything from the construction market to dental care, but we don’t stop there. We highlight the people who make our communities whole. Our “Heroes Project” recognizes those waging the good fight against cancer and our “Think Work Rally'' project recognizes the hardships of business and the entrepreneurial will to persevere. Our continued success in marketing services has created a company track record of serving stakeholders of economic development, government and citizenry. 

Our creative services can be utilized by every type of business and have been for decades. We’ve enabled organizations to outsource everything from parts of projects to complete annual campaigns, which we manage. We’re well versed in the needs of stakeholders in economic development, and we serve as a building block in communities!