Influence Media - PSI TV

Trudy has been a media contributor since 1994 and a writer for the Tampa Tribune as well as magazines prior to earning TV Producer Credentials. Despite her connection to big media, she ran into the big barriers to entry when she had her message to share.  When the internet merged with TV Tech and platforms like Roku and Apple TV emerged, she started her TV agency and at 58 years old is an app developer, not only of TV apps, but mobile apps.  She also built the Audience Finder AI tool and devised a scoring system to measure influential reach. She is pursuing her doctoral research on influential reach and has a trademark application in for REACHology(TM) the science and art of influential reach. Influence is being a big fish in a small pond, while reach is audience attention, similar to social media influencers. The challenge is, experts are hidden gems, influential in small ponds. Growing your audience beyond your peer group is urgent as your offer/message will stall for lack of new growth.  It is time for CEOs and experts to have both influence and audience reach. I teach how, primarily through TV and media appearances. This is also the focus of her doctoral research.